Privacy policy
Last updated: September 22, 2025
JPM operates this store and website, including all related information, content, features, tools, products and services in order to provide you, the customer, with a personalized shopping experience (hereinafter the "Services").
JPM is a store powered by Shopify, which allows us to provide you with the Services. This Privacy Policy describes how we collect, use and disclose your personal information when you access or use the Services, make a purchase or other transaction, or otherwise communicate with us.
In the event of any inconsistency between our Terms of Service and this Privacy Policy, this Privacy Policy shall prevail with respect to the collection, processing, and disclosure of your personal information.
Please read this Privacy Policy carefully. By accessing and using our Services, you acknowledge that you have read this Privacy Policy and understand the terms of collection, use and disclosure of your information as described in this Privacy Policy.
Personal information we collect or process
When we use the term "personal information", we are referring to information that identifies you or can reasonably be linked to you or another person. Personal information does not include information collected anonymously or made non-identifiable in such a way that it cannot be used to identify you or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences from such personal information, depending on how you interact with the Services and where you live, to the extent permitted or required by applicable law:
- Contact information including your name, address, billing address, delivery address, telephone number, and e-mail address.
- Financial information including credit card, debit card, and bank account numbers, payment card information, bank account information, transaction details, payment method, payment confirmation, and other payment details.
- Account information including your username, password, security questions, preferences, and settings.
- Transaction information including items you view, place in your basket, add to your wish list, purchase, return, exchange or cancel, as well as your past transactions.
- Your communications with us including the information you include in your communications with us, for example when you send an inquiry to customer service.
- Device information including information about your device, browser, network connection, IP address, and other unique identifiers.
- Usage information including information about your interactions with the Services, including how and when you access or interact with the Services.
Sources of personal information
We may collect personal information from the following sources:
- Directly from you, including when you create an account, access or use the Services, communicate with us, or otherwise provide us with your personal information.
- Automatically via the Services, including from your device when you use our products or services or access our websites, and via the use of cookies and similar technologies.
- From our service providers, including when we use them to apply certain technologies and when they collect or process your personal information on our behalf
- From our partners or other third parties.
List of cookies
Service Purpose Retention Period Supplier
Shopify (essential) Operating the site, managing your basket, sessions, preferences. Session/Up to 1 year Shopify Inc.
Shopify Analytics Sales tracking and site performance. Up to 1 year Shopify Inc.
Google Analytics Audience measurement and traffic statistics. 13 months (CNIL recommendation) Google LLC (USA)
Hotjar Behavior analysis (heatmaps, session records). Up to 1 year Hotjar Ltd. (Malta)
Segment/AJS Segmentation and marketing analysis. Up to 1 year Segment.io (USA)
Skeepers – customer reviews Displaying/collecting/moderating reviews, widget measurement, and conversions. 13 months (_ga) / 3 months (_gcl_au) Skeepers (FR) / Google (via widget)
You can manage your preferences at any time using the consent banner or the "Manage my cookies" link. These periods are given as examples and may vary depending on the service configuration and on your CMP.
How we use your personal information
Depending on how you interact with us or the Services you use, we may use your personal information for the following purposes:
- To provide, adapt, and improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, to process your payments, to process your orders, to store your preferences and items of interest, to send you account-related notifications, to process purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipments, to facilitate any returns and exchanges, to allow you to post reviews, and to create a personalized shopping experience, for example by recommending products related to your purchases. This may include using your personal information to tailor and improve the Services to better suit your needs and ours.
- For marketing and advertising. We use your personal information for marketing and promotional purposes, e.g. to send you marketing, advertising and promotional communications by e-mail, SMS or postal mail, and to show you online advertisements for products or services on this or other websites, in particular based on items you have previously purchased or added to your basket, as well as your other activities on our website.
- For security and fraud prevention. We use your personal information to authenticate your account, provide a secure shopping and payment experience, detect, investigate or respond to fraudulent, illegal, unsafe or malicious activity, protect public safety, and keep our services secure. If you choose to use the Services and create an account, you are responsible for maintaining the confidentiality of your login information. We strongly recommend that you do not share your username, password, or other access information with anyone.
- To communicate with you. We use your personal information to provide you with customer service, respond to your requests, offer you efficient services, and maintain our business relationship with you.
- For legal reasons. We use your personal information to comply with applicable law or to respond to valid legal processes, including requests from law enforcement or government agencies, to investigate or participate in civil discovery proceedings, potential or actual litigation, or other contentious proceedings, and to enforce our terms or policies or investigate possible violations thereof.
Legal basis for processing
We process your personal information for the following purposes:
- Contract fulfillment (e.g. order processing, account management).
- Consent (e.g. non-essential cookies, marketing communications).
- Legitimate interests (e.g. fraud prevention, service improvement).
- Legal obligations (e.g. retaining financial information for the period set by law).
How we share personal information
In certain circumstances, we may disclose your personal information to third parties for legitimate reasons, in accordance with this Privacy Policy. These circumstances may include:
- With Shopify, service providers, and other third parties who provide services on our behalf (e.g. IT management, payment processing, data analytics, customer service, cloud storage, processing and shipping).
- With business and marketing partners to provide you with marketing services and targeted advertisements. For example, we use Shopify to support personalized advertising via third-party services, based on your online activity with different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you live, you may have the right to ask us not to share information about you for the purpose of providing you with targeted advertising and marketing content based on your online activity with different merchants and websites.
- When you instruct, request, or otherwise consent that we disclose certain information to third parties, for example to ship products to you or through your use of social network widgets or login integrations.
- With our affiliate companies, or more generally within our corporate group.
- In connection with a business transaction such as a merger or bankruptcy filing, to comply with any applicable legal obligation (including in response to subpoenas, search warrants or similar requests), to enforce applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or third parties.
Relationship with Shopify
The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services to you. The information you submit to the Services will be transmitted to and shared with Shopify, as well as with third parties who may be located in countries other than the one in which you reside, in order to provide the Services to you and to improve them. In addition, in order to protect, develop, and improve our business, we use certain enhanced Shopify features that incorporate data and information from your interactions with our Store, as well as with other merchants and Shopify. To provide these enhanced features, Shopify may use personal information collected from your interactions with our store, with other merchants and with Shopify. When it does so, Shopify is the data controller for your personal information, in particular in order to respond to your requests to exercise your rights regarding the use of your personal information for these purposes. To learn more about how Shopify uses your personal information and what rights you have, you can read the Shopify Consumer Privacy Policy. Depending on where you live, you can exercise certain rights regarding your personal information here: Link to Shopify Privacy Portal.
Third-party websites and links
The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites that are not affiliated with or controlled by us, we recommend that you review their privacy and security policies and other terms and conditions of use. We do not warrant and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of any information found on such sites. Information you provide in public or semi-public spaces, including information you share on third-party social media platforms, may also be visible to other users of the Services and/or users of such third-party platforms without restriction as to its use by us or any third party. The fact that we include these links does not in itself imply any endorsement of the content of these platforms, nor of their owners or operators, unless otherwise indicated on our website.
Children's data
The Services are not intended for use by children and we do not knowingly collect personal information from children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with personal information, you may contact us using the contact details below to request its deletion. As of the effective date of this Privacy Policy, we are not aware that we "share" or "sell" (as those terms are defined in applicable law) any personal information about persons under the age of 16.
How your information is securely stored
Please note that no security measure is perfect or infallible and that we cannot guarantee "perfect security". In addition, any information you send us may not be secure during its transmission. We recommend that you do not use unsecured channels to communicate sensitive or confidential information to us.
The length of time we retain your personal information depends on various factors, such as whether we need to keep this information to manage your account, provide you with the Services, comply with our legal obligations, resolve disputes, or enforce any other applicable contracts or policies.
Retention period for personal data
Type of information Retention period
Customer data (e.g. account, contact details, browsing history) 3 years after last contact or last customer activity (e.g. account login, purchase)
Orders (e.g. invoices, purchase details, associated contact information) 10 years, legal obligation in accordance with article L123-22 of the French Commercial Code
Opt-in (e.g. newsletter, commercial offers, SMS marketing) 3 years from last contact (e.g. clicking on an e-mail, opening a text message).
If the address is generic (e.g. contact@), the GDPR doesn't apply and the data may be retained indefinitely.
Warranty extension During the contractual warranty period
Service requests (e.g. e-mail, forms) Processing time + 3 years
Tipper number If associated with a business contact, contract duration + 3 years.
If the identifier is purely technical, the data may be retained indefinitely.
Distributors and partners with personal data During the the business partnership + 3 years thereafter
JPM employees While still under an employment contract
These periods comply with CNIL recommendations and current legal requirements. If you have any questions about how your personal data is managed, you can contact us via our dedicated page.
Your rights and choices
Depending on where you live, you may have some or all of the following rights regarding your personal information. However, these rights are not absolute, may only apply in certain circumstances and, in some cases, we may refuse your request to the extent permitted by law.
- Right of access/right to information. You may have the right to request access to the personal information we hold about you.
- Right to erasure. You may have the right to request the deletion of personal information we hold about you.
- Right to rectification. You may have the right to request the correction of inaccurate personal information we hold about you.
- Right to portability. You may have the right to receive a copy of the personal information we hold about you and to request its transfer to a third party, in certain circumstances and with certain exceptions.
- Manage communication preferences. We may send you promotional e-mails. You can opt out of receiving future mailings at any time by using the unsubscribe option included in our e-mails. If you unsubscribe, we may still send you non-promotional e-mails, for example about your account or orders you have placed.
If you reside in the United Kingdom or the European Economic Area, then subject to the exceptions and limitations provided by local law, you may exercise the following rights in addition to the rights listed above:
- Objecting to processing and restriction of processing: You may have the right to ask us to cease or restrict the processing of your personal information for certain purposes.
- Withdrawal of consent: In cases where we need your consent to process your personal information, you have the right to withdraw that consent. If you withdraw your consent, the lawfulness of the processing based on your consent prior to its withdrawal will not be affected.
You may exercise these rights where indicated on the website, or by contacting us using the contact details provided below. To find out more about Shopify's use of your personal information and the rights you may have, including rights relating to data processed by Shopify, you can visit https://privacy.shopify.com/fr.
We will not penalize you for exercising any of these rights. We may need to verify your identity before we can process your requests, to the extent permitted or required by applicable law. In accordance with applicable legislation, you may appoint an authorized representative to request to exercise your rights on your behalf. Before accepting any such request from an agent, we will require the agent to provide proof that you have authorized them to act on your behalf, and we may ask you to verify your identity directly with us. We will respond to your request within the time limits set by the applicable legislation.
Complaints
If you wish to make a complaint about our handling of your personal information, please contact us using the details below.
Depending on where you live, you may have the right to contest our decision by contacting us using the contact details below, or by lodging a complaint with the competent data protection authority in your area.
For residents of the European Economic Area (EEA), you can contact the CNIL (Commission Nationale de l'Informatique et des Libertés) in France, or any other supervisory authority responsible for data protection in your country.
To consult the complete list of supervisory authorities, please refer to this link.
International transfers
Please note that we may transfer, store and process your personal information outside the country in which you reside.
If we transfer your personal information outside the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms, such as the European Commission's Standard Contractual Clauses, or where applicable, any equivalent contract issued by the competent authority in the United Kingdom, unless the data transfer is to a country recognized as offering an adequate level of protection.
Changes to this Privacy Policy
We may update this Privacy Policy at any time, including to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last Updated" date, and provide notice, in accordance with applicable law.
Contact
For any request concerning your rights, you can send a letter to "JPM Service Clients ZA Le Relais de Merlin RN88 12800 Naucelle, France" or an e-mail. To guarantee the security of your data, you may be asked to provide proof of identity. You can also edit some of your information directly via the "My account" section.